tumblr...my take on it.
Jul. 7th, 2013 10:25 pmSo I posted a pimp for a "how to tumblr" recently and it created a little bit of discussion - especially the ideas of "tumblr etiquette". You know me, I love a good discussion so I thought I'd write about my personal views on it.
The thing about tumblr is that it's different to LJ. I know that sounds kinda obvious but, for me, once I accepted that and stopped wanting it to be like LJ it opened my mind to its possibilities.
It doesn't do what LJ does and that's good. LJ already exists for this experience so I don't need it to be identical. LJers are used to seeing something and either leaving a comment or posting a link to rec it. On tumblr you see something and you can either "heart" it (leaving a comment without having to come up with the words) or reblog it.
The reblog is interesting to me because it does quite a few things. It tells the creator you REALLY like it (enough to share it with your followers), AND you get to "keep" it. It's just like bookmarking. On top of that it also allows you to create an identity. What you decide to share allows your followers to know who you are - what you like and whether you share something in common. It also means you can have your very own blog, without having to do an awful lot. For fans who don't actually create stuff themselves this allows them to be part of fandom and create their own identity within it, without necessarily being a writer or artist. I think that's rather great. You can get a pretty good following by just being an active reblogger.
For those who do make things it's just another way to share it. And wow - what a way to share. People can get thousands of "notes" on something they've made and I have to tell you it's a damn nice feeling. To think that someone liked your stuff enough to put it on their own blog is really satisfying.
For me tumblr is rather freeing. It's easy to just surf and click to like something or a couple of clicks to really like something (reblog). Having made stuff I know how nice it is to get one of those notes so I freely give them.
I also feel like I can experiment with gifs and ideas without any...er...(personal) pressure because it's all so fleeting. If something I make takes off yay, if it doesn't no biggie.
I used to think the downside to tumblr was not being able to make the connections you can on LJ. I am sure some tumblr users do make great connections but for me I love the connections I have here so that's enough. I think, like anything, you get out of it what you put in. If you take the time I suppose you can really get to know some people (probably?).
I must admit that actually being active (making and posting stuff) has made it a much better experience for me. It's just having another place to express myself. It wouldn't be the place for me without that I don't think.
As for the etiquette - well, I figure if I play nice then no harm no foul. I love having comments posted on something of mine that's reblogged (even though apparently that's a no no), so I won't make a fuss if someone does that. I've only just realised that the reason some people don't like it is because if someone reblogs your reblog, your comment is also reblogged. My take on that is if you reblog it you can easily remove the comment (as long as you keep the original poster's one). Though commenting in the tags means there's no hassle with reblogging - they disappear when you reblog (it's making a little more sense to me now).
The tumblr experience is often criticised for its hate and shipping wars. I think that's fairly easy to avoid if you chose to. You can follow people and if you find you don't like what they're posting you can either ignore them (I see this as a way of "nicely" de-friending - they don't know) or actually stop following them. Though it amuses me when I get followers whose blog consists of boy bands or something completely unrelated to my likes. The penny dropped when I realised that some people follow in order to get followed back.
To me it seems that the users are molding (or have molded) it into something they want from it. The users seem to have made the rules (created the unwritten etiquette) - not some higher body (no idea if this is true - it just seems that way to me). At the moment there isn't any advertising (that I've seen). It's probably only a matter of time though. Yahoo now own it and I believe there's pressure to increase its value. That can only be done by advertising or charging its users, so I think tumblr is in for many changes. I still have a lot to learn and I'm only there occasionally. I'm sure people who spend a lot of time on it have a different experience of it. For me, at the moment, it's just full of pretty things and it's a nice place to play.
It will never take me away from LJ - there's just too much I enjoy here (especially being able to talk!). I much prefer this forum - but I like that there's another way to experience fandom.
The thing about tumblr is that it's different to LJ. I know that sounds kinda obvious but, for me, once I accepted that and stopped wanting it to be like LJ it opened my mind to its possibilities.
It doesn't do what LJ does and that's good. LJ already exists for this experience so I don't need it to be identical. LJers are used to seeing something and either leaving a comment or posting a link to rec it. On tumblr you see something and you can either "heart" it (leaving a comment without having to come up with the words) or reblog it.
The reblog is interesting to me because it does quite a few things. It tells the creator you REALLY like it (enough to share it with your followers), AND you get to "keep" it. It's just like bookmarking. On top of that it also allows you to create an identity. What you decide to share allows your followers to know who you are - what you like and whether you share something in common. It also means you can have your very own blog, without having to do an awful lot. For fans who don't actually create stuff themselves this allows them to be part of fandom and create their own identity within it, without necessarily being a writer or artist. I think that's rather great. You can get a pretty good following by just being an active reblogger.
For those who do make things it's just another way to share it. And wow - what a way to share. People can get thousands of "notes" on something they've made and I have to tell you it's a damn nice feeling. To think that someone liked your stuff enough to put it on their own blog is really satisfying.
For me tumblr is rather freeing. It's easy to just surf and click to like something or a couple of clicks to really like something (reblog). Having made stuff I know how nice it is to get one of those notes so I freely give them.
I also feel like I can experiment with gifs and ideas without any...er...(personal) pressure because it's all so fleeting. If something I make takes off yay, if it doesn't no biggie.
I used to think the downside to tumblr was not being able to make the connections you can on LJ. I am sure some tumblr users do make great connections but for me I love the connections I have here so that's enough. I think, like anything, you get out of it what you put in. If you take the time I suppose you can really get to know some people (probably?).
I must admit that actually being active (making and posting stuff) has made it a much better experience for me. It's just having another place to express myself. It wouldn't be the place for me without that I don't think.
As for the etiquette - well, I figure if I play nice then no harm no foul. I love having comments posted on something of mine that's reblogged (even though apparently that's a no no), so I won't make a fuss if someone does that. I've only just realised that the reason some people don't like it is because if someone reblogs your reblog, your comment is also reblogged. My take on that is if you reblog it you can easily remove the comment (as long as you keep the original poster's one). Though commenting in the tags means there's no hassle with reblogging - they disappear when you reblog (it's making a little more sense to me now).
The tumblr experience is often criticised for its hate and shipping wars. I think that's fairly easy to avoid if you chose to. You can follow people and if you find you don't like what they're posting you can either ignore them (I see this as a way of "nicely" de-friending - they don't know) or actually stop following them. Though it amuses me when I get followers whose blog consists of boy bands or something completely unrelated to my likes. The penny dropped when I realised that some people follow in order to get followed back.
To me it seems that the users are molding (or have molded) it into something they want from it. The users seem to have made the rules (created the unwritten etiquette) - not some higher body (no idea if this is true - it just seems that way to me). At the moment there isn't any advertising (that I've seen). It's probably only a matter of time though. Yahoo now own it and I believe there's pressure to increase its value. That can only be done by advertising or charging its users, so I think tumblr is in for many changes. I still have a lot to learn and I'm only there occasionally. I'm sure people who spend a lot of time on it have a different experience of it. For me, at the moment, it's just full of pretty things and it's a nice place to play.
It will never take me away from LJ - there's just too much I enjoy here (especially being able to talk!). I much prefer this forum - but I like that there's another way to experience fandom.
no subject
Date: 2013-07-07 03:45 pm (UTC)The etiquette is just that you have to be mindful of the consequences when adding a caption for two reasons
1) your opinion might be spread to a degree you are not comfortable with, so you should be aware that many more people might see it than when you tag (though of course someone might still decide to immortalize them in the post body but that is a different question.)
2) Added captions appear on the original poster's dashboard which might be important in the following two scenarios:
a) Not all content that you reblog is sourced by a fandom participant. Are you comfortable with a random photographer or non-fandom blogger seeing your shipper squee on their dash (the less notes a post has the likelier this is). Do you feel like you need to introduce them to fandom? In those cases keeping your fannish reading to the tags is often the more polite solution imo.
b) Sometimes people feel like they don't want to pick a fight or needlessly alieniate a creator so if they strongly disagree with something or have wanky thoughts inspired by a gifset that have nothing to do with the gifset itself they might add that to the tags so that their followers will see it but not the creator.
But adding a caption to fandom-sourced art or giftsets or to comment on meta? Nobody will mind, seriously. In the case of meta adding to the post body is actually preferable to most.
Removing the original's posters caption, like an artist's notes on their work, on the other hand is usually considered rude and shouldn't be done unless they say they're okay with it. Tumblr allows you to do it but basically it's like you are editing someone's blog post instead of only adding to it.
edit: Basically what you need to understand about caption vs tagging is that on tumblr the general culture is that tags are the space for more ephemeral commentary because a chain of 'omg so great!!!' that piled up is not considered so 'valuable' content by most that they want to reblog it. (Of course people still do that and no one will come after you). Adding commentary as a caption is a much stronger action than tagging.
no subject
Date: 2013-07-07 05:53 pm (UTC)no subject
Date: 2013-07-07 09:05 pm (UTC)no subject
Date: 2013-07-08 02:05 am (UTC)I think the biggest confusion I've had is when someone makes a post with a heap of text in the tags and nothing at all in the comment box. Maybe that's about not wanting what they've said to reblogged. They want to say it without it being passed around - or having it as something lasting. Calling it ephemeral seems absolutely perfect and I feel I have a much better understanding of it.
<3